Shaping kids brands for the digital world

Research, strategy and digital development

Dubit is a kids research agency and digital development studio, that helps create #1 products for global brands and innovative startups.

We bring 20 years of insight and experience of kids behaviours and their digital lives into your business, and our process involves your audience throughout - wherever they are in the world.

With offices in Leeds, London, Washington DC and Melbourne, Dubit have world class teams that deliver at every stage of the journey, from initial ideation, through design and development, to launch strategy.

Our Clients

Our Projects

Our Services


18 years of kids and family insight, a Worldwide Trends Tracker, and specialist tools to explore markets and audiences through data or observation.  A team with global reach and experience.

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Digital Strategy

We help to shape brands for the digital world, combining audience knowledge with experienced product designers, and creating actionable plans for your brand.  Dubit understand what kids want, and how to make a business out of it.

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App & Game Development

Dubit create rich, immersive and playful apps that have reached the #1 spot in over 50 app stores around the world. Our UX and UI teams involve kids throughout the process, so that your VOD platform, game, or service will keep your audience coming back for more. And in a new age of VR and AR, you can rely on our experience to create exciting new playgrounds and experiences for all ages.

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From the Blog

Press Coverage